Introduction
eJobs core product is a job board. However we manage several other products, services and content platforms those form a system of brands.
Subbrands
All of these products and services require a level of differentiation. Based on our goals and strategy we have two approaches.
Either we integrate them into the eJobs brand as a subbrand by extending and adjusting our primary eJobs logo (e.g. eJobs Paylab).
Or we develop a stand alone brand with their own mission, vision, strategy and unique identity. The latter we define its relationship to eJobs by "POWERED BY" logo.